The Clicks, Clients and Cash Copywriting Process™
All Done For You Services Use The Clicks, Clients and Cash Copywriting Process™
Clicks, Clients & Cash Road Map
Not sure exactly what conversion copy you need to hit your goals? Don’t worry - we often don’t know what we don’t know right?
In this intensive together I craft a full roadmap to know exactly the touch points your leads will have in the process of going from ‘who’s this’ to returning raving customer.
I then go away, come up with the deliverables we agreed on and present you with all the next steps you need.
END to end SALES FUNNEL
Sales on repeat, while you sleep or play comes from a full funnel that nurtures your community to feel empowered to take the next step with you.
Having scroll stopping conversion copy in ads that generates Clicks to no-brainer want in landing pages, that then makes sense for actual leads to want your free (and low ticket offer) is key to getting people into your community with ease.
Nurturing them to big ticket sales is the end goal through and how you create Clients and Cash. And eventually be an advocating affiliate for you.
Funnels are my jam; I love creating conversion copy that entices leads through the process to a sale. I thrive on addressing all their fears and goals and through copy and your voice empower people to make decisions that can be life changing. THAT is the magic of a full sales funnel and keeps ME awake at night, in a good way!
Sales Page and Emails
Sales pages make or break a launch. Correct conversion copy capture the ‘buy now’ and the ‘fence sitters’ all in one big swoop to keep your business thriving.
Sales emails keep the vibe up throughout the launch. Together we craft a plan of deliverability that people devour, save and pass on to their friends because the stories are that good.
I’ve been selling grapes on the side of the road since I was 7 years old. Sales is in my blood and I love a good sales page and email sequence to sink my teeth into and see results flowing in for you.
Continued EMAIL Communication
Take away the hassle of trying to think of something new to send out to your list each week while still servicing your clients.
Leave it to me* to have your emails going out weekly to build the like, love, trust in your community - without having to think about it!
*we will have a monthly call to plan out the month - so you are still in touch with every moving part of your business.
AI Copy Editing
Using ChatGPT to write your copy? No problem - my AI editing service elevates your copy to new heights by adding the human touch.
I take your AI-generated text and add your expert voice, tone and style to make it resonate with your audience and make sales.
Remember - people buy people, not robots.
What to expect when we work together using The Clicks, Clients and Cash Copywriting Process™
1. We have an indulgent 60 min call for me to understand your client and the outcomes you desire. I also dive into your messaging and get a feel for your tone.
2. I go away and research with your clients to hear their voices, so I speak to your future client’s hearts.
3. The magic happens in this step - the conversion copy is written and delivered to you, before your due date.
4. You then have four days to read over it, digest it and request any request tweaks if needed.
5. You’re then ready to implement and activate. See the clicks happen, leads turning to clients and cash coming into your business to grow, give or have fun with. You choose.
“Utterly awesome - Penny totally captured our voice and tone! She was so easy to work with because she gets our audience, having been in the industry as an athlete for years. Her top-level automation knowledge really helped us create the best customer care in the business. Grab her with both hands before she’s booked out.”
Alicia Gowans and Christos Kyrgios
Ally’s Angels and Alphas.
Brisbane, Australia.
“Penny is very talented in writing headlines that you have to open. She has been instrumental in developing true engagement with my list AND generating sales from each email. She is my Go-To Girl!”
Lynda Moore
Money Mentalist
Parnell, New Zealand.
“Penny brought a new level of consistent copy to engage with our community, from building the website to daily social media content to weekly newsletters. Her entertaining and educational copy style set us apart from other agents as thought leaders, especially during the Covid lockdowns where online was all we could do.”
Gavin Roberts
Harcourts Cooper & Co.
Milford, New Zealand.